Welcome to a new edition of the Famous Interviews with Joe Dimino series. On this episode, we talk with financial expert, radio host, and author Lance A. Mays, the visionary behind the groundbreaking book Zero Is Your Hero. With more than 30 years of client-centered financial experience and over a decade of live talk radio five days a week, Lance has helped audiences across the country better understand retirement, taxes, and long-term financial security.
Every day, more than 12,000 Americans turn 65, and for those approaching or already in retirement, having a clear plan for the future has never been more critical. In this conversation, Lance addresses the major concerns retirees face—tax exposure, long-term healthcare costs, income longevity, and the risk of outliving savings.
Zero Is Your Hero challenges traditional retirement thinking and introduces a new approach to financial growth, healthcare planning, and the pursuit of tax-free income. We dig into the ideas behind the book, his insights from decades of advising clients, and why rethinking retirement strategy is essential in today’s economy.
🎙️ This is a story—and a conversation—everyone should hear.
👉 More on Lance A. Mays:
https://www.linkedin.com/in/lance-mays-3816951a/
📘 Get the book Zero Is Your Hero:
https://www.amazon.com/ZERO-YOUR-HERO-Need-Retirement/dp/B0FYK2V82X/
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