Welcome to a new edition of the Famous Interviews with Joe Dimino series. On this episode, we talk with Entrepreneur & Future-Focused SEO Veteran TJ Robertson.
TJ has one of the most unusual backgrounds in digital marketing. Back in 2012, he took over the #1 Google ranking for a popular video game and used that traffic to blow up his YouTube channel. He later became one of the top Twitch streamers for Diablo 3, making a living from gaming before pivoting fully into digital strategy.
Since then, TJ has used his SEO and algorithm expertise to build multiple agencies. When ChatGPT launched in late 2022, he immediately recognized the coming AI disruption that many agencies overlooked. He spent two years rebuilding his approach and now claims he can work 2–10x more efficiently on most marketing tasks. In May 2025, he launched TJ Digital, a next-generation agency leveraging AI, SEO, and automation.
We dig into his journey, his insights on AI-driven marketing, and his vision for the future of digital business. Enjoy!
🌐 More on TJ → https://tjrobertson.com/
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Listen here:
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